Radiology Management Advertising Information

Other publications claim high readership numbers under the banner of radiology administrator, often including other titled personnel in this category, regardless of the department they serve or their purchasing involvement. Only Radiology Management can actually back up their superior lead in circulation — 90% radiology administrators by title, function and buying involvement.

Radiology administrators consider #1 ranked Radiology Management the most valuable source of professional information above other industry publications.

Your advertising message, featured in the most respected and valued publication for radiology administrators, is the best way to position your company and your product as leaders in the field of radiology.

TARGETING YOUR MESSAGE

Increasingly, the radiology administrator is leading the way in the midst of healthcare reform. As a leader, the administrator is actively involved and responsible for purchasing radiology equipment, products and services.

Radiology administrators are small in number but large in buying clout. When your advertising message needs to reach this influential audience, Radiology Management delivers the highest percent of practicing radiology administrator circulation.

Advertising Opportunities

Display Advertising

Product and Services Marketplace

Inserts and Supplements

Web Site Advertising at ahraonline.org

White Papers

Color	5,000 copies	per add'l 1,000 copies
4 pages	$2,000	$240
8 pages	4,000	480
16 pages	8,000	960
Black/White
4 pages	$1,100	$180
8 pages	2,200	360
16 pages	4,400	720

Electronic Submission

Transfer Media

Iomega Zip 100 disks, CD-ROMs or 3.5" floppy disks.

Data Transmission

Files may be sent via e-mail or FTP. Send e-mail documents to:
For instructions to send files via FTP, please contact Online Projects Manager, Patton McGinley, at 770.431.0867, ext. 214 or

File Formats

Preferable file formats are EPS, TIFF, high resolution (300 dpi) JPEG and press optimized PDF. Color images must be saved as CMYK. Lionheart can also accept files in current versions of the following applications:

Macintosh OS:

Pagemaker, QuarkXpress, Illustrator, Photoshop, Freehand

Windows/DOS OS:

Pagemaker, QuarkXpress, Illustrator, Photoshop

All advertising should be clearly marked with the advertiser and publication name and sent to:

Lionheart Publishing, Inc.

Attn: Art Director

506 Roswell Street, Suite 220

Marietta, GA 30060

Contact Alan Brubaker with any questions.

770.431.0867 ext. 218, [email protected]

WEB SITE ADVERTISING

Home Page

$1,100 per month / 3 month minimum

990 per month / 6 month minimum

880 per month / 12 month minimum

Other Pages

$350 per month / 3 month minimum

315 per month / 6 month minimum

280 per month / 12 month minimum

Terms for Platinum and Gold
First payment upon signing contract	30%
Second payment after 3 months	35%
Final payment after 6 months	35%
Terms for Silver and Bronze
First payment upon signing contract	50%
Final payment after 2 months	50%

Since 1979, administrators have relied on Radiology Management as their primary business information source. In the summer of 2001, we conducted a detailed survey of our readership to measure our performance and to find out what issues affect their work environment.

The pass along rate adds about 4,000 additional readers for each issue

Rating Readers' Purchase Involvement

50% expect increased spending in the next 12 months

The Reader
Director of Radiology	29%
Radiology Manager	26%
Administrative Director	18%
Radiology Administrator	9%
Executive Director	2%
Radiology Technologist	1%
Other	13%

General Terms & Conditions

Publisher reserves the right to reject or cancel any advertisement that does not meet the Publisher's standards, for any reason, at any time.

In consideration of publication of an advertisement, the advertiser and agency, jointly and severally, will indemnify and hold blameless, Radiology Management, Lionheart Publishing Inc., the AHRA, their officers, agents and employees against expenses (including legal fees), liabilities, damages and losses, of whatever nature, resulting from the copying, printing or publishing of the advertisement,including without limitation, claims or suits for libel, violation of right of privacy, copyright infringement or plagiarism including attorneys fees.

Publisher reserves the right to place the word "Advertisement" in advertising which, in the Publisher's opinion, resembles editorial matter.

In consideration of the Publisher reviewing for acceptance, or acceptance of, any advertising for publication, the agency and advertiser agree not to make any promotional reference to the magazine in any way except with the prior written permission of the Publisher for such use.

The Publisher is not liable for delays in delivery and/or non-delivery in the event of an Act of God, sanction by any governmental or quasi-governmental entity, fire, flood, insurrection, riot, explosion, embargo, strikes — whether legal or illegal, material or labor shortage, transportation interruption of any kind, work slowdown, or any condition beyond control of the Publisher affecting production or delivery in any manner.

The Publisher is not responsible for any discrepancies or errors in advertisements supplied by advertisers, agents or agencies.

The Publisher's liability to the advertiser or agency on account of errors in or omissions of the advertising material shall in no event exceed the amount of publisher's regular charges for insertion of the advertisement which was omitted or in which the error occurred in the issue or issues of Radiology Management in which the advertisement was or was to have been printed.

Agency Commissions

15% commission is allowed to recognized advertising agencies/organizations on space, color and position, provided the account is paid within 30 days of invoice date. Publisher must receive confirmation of all agency appointments from the advertiser.

Cancellation & Contract Terms

Cancellations of advertising must be made in writing and are not accepted after the closing date.

Advertising rates are guaranteed for 90 days from acceptance, but are subject to change upon written notice from the Publisher. If a rate change is announced, advertisers may cancel or amend the advertising schedule at the time a rate revision becomes effective without incurring a short-rate adjustment.

If contracts including a frequency discount are not completed in full, the rate for the insertions completed will be applied. Advertisers will be charged a short-rate if, within a 12-month period from the date of their first insertion, they do not use the number of insertions on their contract.

PUBLISHING OFFICE CONTACT INFORMATION

Lionheart Publishing, Inc.
www.lionhrtpub.com

President
John Llewellyn, +44 23 8110 3411 ext. 209
e-mail:

e-mail: [email protected]